Utilizing Social Media To increase Sales And Brand Awar

27 Nov 2018 09:01

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<p>On a chintzy sofa within the mayor's parlour, beneath a portrait of the Queen, the Lord Mayor of Sheffield reels off his full title. It is His Proper Worshipful First Citizen of Sheffield, the Lord Mayor, Councillor Magid Magid,' he explains. There's a pause as he recognises this is quite a mouthful. Or just call me Magid,' he says. As for what to name the Queen, there's an odd moment when he seems to forget her name. This isn't something you count on from a Lord Mayor, even one who accessorises his ceremonial chain with Doc Martens boots, jeans and a yellow baseball cap turned backwards.</p>

<p>The slip comes when he is explaining how he squares his republican views along with his role in a put up created within the mid-nineteenth century. I level out that our Queen is Elizabeth, not Victoria. Yeah, yeah,' he replies. What's the name of the Queen? Sheffield's Lord Mayor Magid Magid in Mayor's Parlour. Then, making amends for his error, he provides: 'I might take her out for dinner.</p>

<p>Fairly clearly, Magid Magid isn't a typical metropolis mayor. A former refugee from Somalia who got here to Sheffield at the age of 5 with his mom and 5 siblings 'to find a greater life', he was appointed to the put up in Might. On the age of 28 he turned town's youngest-ever mayor, with lofty plans to convey the role 'into the 21st century'.</p>

<p>Another earlier mayor, the fifteenth Duke of Norfolk, owned vast tracts of land and his tenure in the 1890s was marked by his position as postmaster basic. He is finest remembered for his philanthropic work. Magid might hardly be more totally different. Just being me brings a component of difference to the position,' he says. Certainly one of the primary issues he did as mayor was to extend an open invitation to the city's 518,000 inhabitants to hitch him to look at a screening of the new Mamma Mia!</p>

<p>Dozens took up the offer. However, such hospitality is not going to be extended to the Queen if she wants to make an official visit to Sheffield. Magid says: 'I'd have an objection because when it's an official go to, the council has to choose up the invoice — and that's hundreds. It means slicing important providers when we are already stretched.</p>

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<p>I would say to the Queen: 'You are more than welcome. We will show you an important time, but as a city we will not afford it. At a time when so many people are fed up with the lies, incompetence and venality of so many politicians, Mayor Magid Magid is seen — by his fans, anyway — as rather a refreshing change.</p>

<p>Elected in May, the now 28-year-old is the Sheffield's youngest ever mayor and vows to carry town into the 21st century. He wears his populism with pride and points rules about how the great folks of Sheffield ought to behave. Magid, now 29, says: 'I haven't any laborious powers, however I do have mushy powers. He is relishing the challenge.</p>

<p>After fleeing battle-torn Somalia, he, his mum, 4 elder sisters and elder brother spent six months in an Ethiopian refugee camp before arriving within the UK in 1994, having been given asylum. We made Sheffield our residence,' he says. My mum left her buddies, her family and her identification, however she had to do what was best for her children.</p>

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